I have been lucky canceling services quickly and painlessly in the past (thank you, Verizon!), but frequently I hear about experiences like this:



I wonder what is the reasoning behind making customers run around in circles trying to cancel a service. Do these companies really think they will cause clients to change their minds if they make the cancellation process extremely difficult? Wouldn't it be much more effective to leave a good last impression with the customer, keeping the door open for a potential return in the future?